Digital PR

Digital PR

Because of the Internet, media is now fragmented into many niche channels. The power of mainstream print, radio and TV is now shared and in some respects eclipsed by blogs, podcasts, forums, online Tv, review sites and twitter. This is where you current and potential customers are and you need to be there too. Digital PR is about reputation. It’s the result of what you do, what you say, and what others say about you. Now the game is to build relationships with online influencers,  gain attention and monitor what is being said about your brand online.

Blogger Relations and Outreach Campaigns

Cultivating relationships with influential bloggers, tweeters and other writers/editors of niche online media is an essential pillar to any successful Digital PR campaign. Bloggers, tweeters also known as online influencers and tastemakers with a niche communities,  can provide valuable exposure to just the audience you want to reach. By leveraging our Digital PR expertise and ongoing relationships with key bloggers, tweeters and online editors across key industries, we are able to help companies reach their target audience in a friendly yet effective manner.

We also offer:

Crisis Planning and Management: Are You Prepared For The Worst?

Press Release Development and Distribution: Blitzing The Media

Reputation monitoring